Direct Response Copywriter
High-Impact Copy That Converts
Increase your client base with professional copywriting services that sell.
Here’s the best marketing secret I ever learned:
Your money is made with copywriting, not design.
If your copy isn’t clear, punchy, and immediately grabbing customers’ attention, then your most effective marketing tool isn’t doing its job.
Good copy is an online necessity because web traffic is flighty.
You have only a few moments to pitch your offer and turn a click into a customer.
Otherwise, they’ll be gone faster than you can say Google.
I’ve written sales pages, lead magnets, email sequences, and brochures to help small businesses monetize their words.
Let me use my words to help you sell your services too.
Small Businesses Enjoying Marketing Success
Here’s a few of the amazing businesses I’ve worked with…
$1M+
Revenue Generated
50+
Businesses Helped
27
Niches Assisted
Tailored To Your Clients
Pinpoint Your Perfect Customer
Direct response copywriting focuses on getting an immediate reaction from your customer.
Before writing anything, I create a detailed client persona by diving deep into your ideal client.
Who are they? What do they do? What do they like or dislike? What motivates them? What are their biggest business problems and desires?
Your copy needs to speak directly to them, making them feel understood.
Because if you felt a service was created exactly for you, wouldn’t you buy it?
Customer Persona Document
Keep your personalised customer persona document for all your marketing communications.
Highly Specific To Your Ideal Client
Forget generalised copywriting and speak directly to your ideal client.
Proven To Generate Better Results
Systematic approach is proven to generate better results long-term.
The Magic Element for
Powerful Copy
Then there’s the most important piece of the marketing mix – your offer.
You need an irresistible offer your customers can’t ignore.
Once we know who your target customer is, I review your services, your business, and everything you do.
Then I refine, craft, and repackage your service into something incredibly valuable.
Something so good that the right person is almost guaranteed to say yes.
Now, when we write your copy, your service will stand out.
Because it’s valuable and different, making it highly compelling.
This means you’ll get more clients and be able to charge more for your services.
Weak Offer
- Difficult to market & sell
- Doesn't convert
- More expensive leads
- Charge lower prices
- Lower client retention
Strong Offer
- Sell more & market better
- Higher conversion rate
- Cheaper leads
- Charge higher prices
- Higher client retention
Transforming Words into Conversions
I create copy that persuades, sells, and delivers results across various niches. If it involves a specific action, I can help.
This includes sales pages, ad creatives, emails, lead magnets, and more.
Web + Landing Pages
Copy for your websites and landing pages that helps you sell and is SEO friendly.
Emails
Anything email marketing related from nurture sequences to sales emails.
Advertising & Social Media Copy
Advertising copy and social media copy focused on a direct response.
How It All Works...
- Step 1: 15 Minute Consultation
Submit a strategy session request. I’ll give you a short phone call and we can discuss your business and goals to see if we’re a good fit.
- Step 2: Briefing Call
If we’re a good fit, we can schedule a detailed briefing call to discuss your project.
I’ll learn about your business and ask you questions that will help me write great copy for you.
- Step 3: Market Analysis
Next, I’ll study your market so that we can create a winning offer and stand out.
- Step 4: Start Writing + review
After the pre-writing preperation, I’m ready to start creating your content.
Once the first draft is ready, I’ll share it with you to make sure we’re on track.
- Step 5: Revisions and launch
I’ll deliver your finished content and buyer persona document to you.
You’ll submit any revisions required and once your happy, the copy is yours to implement.
Strategies Trusted By...
What You'll Get With My Copywriting Services...
Claim your free strategy session today to get started.
Personalised customer persona document you can use for all your marketing material.
Bespoke offer creation so you can sell your services more easily with higher prices.
Unlimited revisions on your copy until you are happy with the finished product.
Work directly with a professional copywriter based in Melbourne, Australia.
100% satisfaction guarantee. If for whatever reason you are unsatisfied with our service or work, we offer a no questions asked moneyback guarantee.
Your Questions Answered
There are many different types of copywriting, but I specialise in writing direct-response copy also known as sales copy.
I don’t offer brand copywriting services.
If you need brand content to promote awareness and image, then you should work with a copywriter who specialises in those areas.
Direct-response copywriting focuses on getting and immediate action from your target audience.
This could be anything including: A booking, signup, purchase, phone call, download etc.
Typically I write copy for websites, landing pages, ad’s and email marketing.
Prices vary based on the scope of the project.
Best to get in touch and discuss your particular needs and I can give you a quote.
I do offer rev-share as a payment option for certain clients and industries.
Yes, I am based in Melbourne, but I work with clients nationally.
If your local, we can meet in person for a coffee. Otherwise a video call always works if you’re interstate or international.
